Harnessing Real-World Data: Are We There Yet? (Guest blog)
“We’re drowning in data, yet thirst for knowledge.” This is an apt description of how the transformational potential of real-world data is not being used anywhere near its potential. More to the point, every day, patients across Europe (and the world) are not receiving optimal care. Why? Because we haven’t yet evolved to a place where real-world data is creating insights that lead to improved systems and new treatment options.